Our Team

The team has five seasoned leaders and a mentor, blending expertise across academia and industry. We sit at the intersection of sensory science, cultural strategy, and AI—helping brands design experiences that people don’t just use, but feel and remember.

Dr. Tapan Panda

Mentor and Thought Leader

Dr. Tapan Kumar Panda is a distinguished marketing academic and institutional leader, with nearly three decades across IIMs and leading business schools. He is an author of over 20 books and 100 research papers.

Sandeep Budhiraja

Mumbai, India

Sandeep Budhiraja is one of the founders of Spark Sensory AI, working at the intersection of human insight and business instinct to shape smarter outcomes.

Vikram Jain

Singapore

Vikram Jain has held senior leadership positions in strategy, marketing, insights, and analytics across both agency and client sides, while also leading high-impact AI/ML projects that significantly improve business efficiency.

Dipankar Sen

Kuala Lumpur, Malaysia

Dipankar Sen is a senior insights and strategy specialist with over three decades of experience across Consumer, Retail, and Shopper research, blending multi-market experience with deep cultural understanding.

Saugat Roy

San Francisco / New York , USA

Saugat leads our tech build. He has a knack for breaking down complex problems and quietly shipping simple, robust solutions that make our research and client work smoother.

YenYen Teoh

Los Angeles, USA

Yen Yen is a Human Insights Specialist with experience across APAC & US, originally from Malaysia and now based in Los Angeles, bringing a cross-cultural lens to brands navigating diverse, fast-changing market.

Contact

Reach out to Spark Sensory AI anytime

Email

Phone

hello@sparksensory.ai

+1 (332) 900-6170 (USA) +65 9234 8443 (Singapore) +60 17934 1712 (Malaysia) +91 99209 51199 (India)

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